PRIVACY POLICY
Adidas Belgium Football Store LTD ("we", "us") is committed to protecting your privacy. This policy explains how we collect, use, and protect your personal data in compliance with the General Data Protection Regulation (GDPR) and applicable Belgian data protection laws.
1. DATA CONTROLLER
Adidas Belgium Football Store LTD
Email: support@belgianfootballstore.com
2. DATA WE COLLECT
We collect the following data when you place an order or interact with our website:
- Identity data: first name, last name
- Contact data: email address, phone number, delivery address, billing address
- Transaction data: order details, payment method (we do not store card numbers — this is handled by Shopify Payments)
- Technical data: IP address, browser type, device information, pages visited
- Cookie data: see our Cookie Policy for details
3. HOW WE USE YOUR DATA
We process your data for the following purposes:
| Purpose | Legal basis |
|---|---|
| Process and fulfil your orders | Performance of contract |
| Send order confirmations and shipping updates | Performance of contract |
| Handle returns and refund requests | Legal obligation / Performance of contract |
| Respond to customer service enquiries | Legitimate interest |
| Send marketing emails (only with your consent) | Consent |
| Prevent fraud and abuse | Legitimate interest |
| Improve our website and services | Legitimate interest |
| Comply with legal and tax obligations | Legal obligation |
4. DATA SHARING
We share your data only with:
- Shopify (order processing and payments)
- Shipping carriers (delivery of your order)
- Klarna (if you choose Klarna payment)
- Email service provider (order confirmations)
- Cloudflare (website hosting and CDN)
We do NOT sell your personal data to third parties. We do not share data with marketing or advertising platforms unless you have given explicit consent.
5. DATA RETENTION
We retain your personal data for:
- Order data: 7 years (legal/tax obligation under Belgian law)
- Account data: until you request deletion
- Marketing consent: until you unsubscribe
- Cookie data: see Cookie Policy
6. YOUR RIGHTS (GDPR)
You have the right to:
- Access your personal data
- Rectify inaccurate data
- Erase your data ("right to be forgotten")
- Restrict processing
- Data portability
- Object to processing
- Withdraw consent at any time
To exercise any of these rights, contact us at support@belgianfootballstore.com. We will respond within 30 days.
7. DATA SECURITY
We implement appropriate technical and organisational measures to protect your data, including:
- SSL/TLS encryption on all pages
- Secure payment processing via Shopify Payments (PCI DSS compliant)
- Access controls limiting who can view personal data
- Regular security reviews
8. INTERNATIONAL TRANSFERS
Your data is processed within the European Economic Area (EEA). If any data is transferred outside the EEA (e.g., through service providers), we ensure appropriate safeguards are in place as required by GDPR.
9. CHILDREN
Our website is not directed at children under 16. We do not knowingly collect personal data from children under 16. If we become aware that we have collected such data, we will delete it promptly.
10. CHANGES TO THIS POLICY
We may update this policy from time to time. The updated version will be posted on this page with a revised date.
11. COMPLAINTS
If you believe we have not handled your data correctly, you have the right to lodge a complaint with the Belgian Data Protection Authority (Autorité de protection des données / Gegevensbeschermingsautoriteit):
Website: https://www.dataprotectionauthority.be